Representatives of “PHARMHIM” took part in the First National Forum on Export Promotion

Представители ООО «Фармхим» приняли участие в Первом национальном форуме по поддержке экспортаPHARMHIM LTD took part in the First National forum on 16-17 April 2015. The Chamber of Commerce in Ukraine, with the support of the Cabinet of Ministers, together with the American Chamber of Commerce in Ukraine, the Federation of Employers of Ukraine held the first national forum to support exports. The forum was attended by representatives of foreign companies from Germany, Poland, Hungary, the Netherlands, the Baltic States, Belarus, Kazakhstan, China, managers of large, medium and small businesses in Ukraine – in total more than 600 people. The company “PHARMHIM” was represented by Managing Partner Viktor Lyashenko and Deputy General Director for General Affairs Larisa Yakubenko.

Overcoming technical barriers, modernization and technical re-equipment of enterprises in accordance with EU standards, obtaining certificates of compliance, licensing of products, the possibility of financing by the European Bank for Reconstruction and Development were the main problematic issues for Ukrainian exporters that were discussed. The speakers at the forum were the Ambassador to Ukraine Jeffrey R. Payette, head of the EU Delegation to Ukraine Ian Tombinski, Ambassador of China to Ukraine Zhang Siyun, representatives of Ukrainian ministries and members of parliament.

Managing Partner of PHARMHIM LTD. Viktor Lyashenko believes that domestic exporters first and foremost need some practical assistance in their export-import operations. “Business needs to understand how to successfully overcome the technical barriers in promotion of their products in Europe and what are the simple algorithms to promote the business and obtain statistical, analytical information for the development of a competent sales strategy,” – says Viktor Lyashenko.

According to the Deputy General Director for General Affairs Larisa Yakubenko, “participation in discussions at the forum – is a real opportunity for potential local exporters to draw attention of the legislative and executive authorities to a number of issues related to the Ukrainian regulatory and tax laws that interfere with the effective operation of business.”

Political and diplomatic support for domestic exporters by expanding sales markets and diversification of domestic exports will also help Ukrainian businesses to enter the European markets.